During the past thirty years, much has been (rightfully) made of Joseph Campbell?s breakthrough research in cultural anthropology, most famously published in ?The Hero With A Thousand Faces.? In this book, Campbell examines the many cultural expressions of the heroic role model, and in doing so helped to establish the universality of human hopes, dreams, and lives. Hollywood, in particular, has embraced this vision, which powers dozens of films a year, and has become clic...

Advertising a website is never easy. But imagine how much harder it would be if advertising your website were illegal. Gambling websites face just that challenge in reaching US and Canadian audiences. In both countries, the government has put media outlets on notice that accepting advertising from gambling websites is illegal. (Note: in the US, at least, the industry disputes this, and charges have never been filed by the US or Canadian federal governments.) The sites h...

Providing excellent customer service is the only way to really differentiate your company from competitors. Follow these 4 steps to elevate your customer service and relieve yourself from a great deal of stress.

Does it pass the test? We all have ways of testing opportunities that enter our lives. Some of us just dive right in based on feeling? Most of us do not have a predetermined strategy for testing opportunities

Customer relationship marketing is powerful in theory, but troubled in practice. We need to take time to figure out how and why we are undermining our own best efforts. Perhaps we're overlooking the fundamental elements of a good customer relationship program. With the means to connect with customers easily, maybe we're rushing to cash in on the potential rewards, while forgetting the essentials of all relationships: intimacy and trust. Close examination reveals that re...

Give Me a One,Two,Three, and a Forum - Online Forum Etiquette

This article serves as a starting point on how to use unethical SEO practices for your site.

Let an expert eBay powerseller show you how to spot a shill bidder using simple techniques.

In real estate, the opposite has occurred. Thousands of agents, focused on self-interest, have developed systems and habits which are so bad they can't help hurting sellers and buyers. They do the wrong thing almost instinctively.

When a friend or co-worker tells you about a product she likes, as women do, and you then bought it too, how would you feel if you found out afterwards that she'd been paid to tell you? Most private product talk among women is not commercial. Among men, either. Think TIVO, iPod, movies or restaurants - people refer those to each other because they love them, not because they get paid to do it. If they did get compensated somehow, and you found out later, would you be as...